I'm Rachelle, a Front-End Software Developer based in Singapore. I've been developing user interfaces since 2012 and have a deep passion for clean, scalable code and responsive design.
Spearheaded the design and development of user-friendly interfaces tailored for investment trading platforms, prioritizing seamless navigation and elevating overall user experience.
Produced comprehensive wireframes and design mock-ups aligning with the unique needs of traders and the strategic objectives of the credit risk team, collaborating closely with stakeholders to ensure alignment and secure necessary approvals.
Successfully integrated backend APIs with frontend systems, optimizing functionality and performance to meet the demands of credit risk management.
Key Achievements:
Implemented strategies to address technical debt by upgrading application versions for React and Material UI, resulting in improved efficiency and maintainability.
Designed and deployed customized icons for individual modules within the application, enhancing visual appeal and usability.
Lead Front-End Software Engineer
Frontline Industrial Software
Jan 2023 - Jun 2023
Key Responsibilities:
Took ownership of the UI and UX aspects of the web app, ensuring a visually appealing and user-friendly interface that met the needs and preferences of the target users.
Employed a user-centered design approach, conducting in-depth user research and leveraging industry best practices to create a visually appealing and intuitive user interface.
Developed wireframes, prototypes, and interactive mock-ups to effectively communicate design concepts using Figma (collaborative design tool).
Developed and maintained a component library and style guide, promoting code reuse, consistency, and scalability.
Engaged in the full software development life cycle, encompassing user requirement gathering, system design and analysis, implementation, and testing phases.
Assumed additional responsibilities as a Product Manager and Product Designer, actively contributing to the product strategy, roadmap, and feature prioritization.
Key Achievements:
Orchestrated the transformative redesign of the web app's user interface, orchestrating a 50% surge in user satisfaction rates, as measured by user feedback.
Single-handedly conceptualized, designed, and developed the entire UI and UX aspects of the web application, driving an extraordinary 100% increase in client acquisition and retention rates, solidifying the application's market position.
Assumed a pivotal role in spearheading continuous improvement initiatives and scalability by implementing the design language system to foster a culture of design excellence..
Front-End Software Engineer
Smartcow AI Technologies
Feb 2022 - Present
Key Responsibilities:
Worked closely with design team to access product requirements and feasibility.
Translated UX components from Figma (collaborative design tool) into rapid prototypes for product demonstrations.
Built concepts into web applications with React (front-end framework) and integrated data response with REST API.
Implemented new features with scalable and reusable components.
Participated in code review via Git (version control management system) and quality assurance testing.
Collaborated with global full stack team across 4 timezones to come up with best front-end practises and Git issue templates to ensure efficiency and continuous integration.
Key Achievements:
Spearheaded and streamlined the process for an onboarding wiki on Notion (note taking software) for local office.
Established reusable component library with Storybook (UI library) for internal usage and as a NPM package for all future products, which will save at least 30% in labour time.
Overhauled and refactored code base to modular stylesheets with Styled Components (CSS with Javascript) which resulted in better readability and lesser loading time.
Front-End Software Engineer (UI/UX)
Orion Consultancy / Merquri
Mar 2020 - Feb 2022
Key Responsibilities:
Collaborated with design team to ensure technical feasibility before developing mockups into applications, and ensured cross browser compatibility across mobile and web.
Provided support including but not limited to UI/UX interactivity issues and change request implementation.
Worked closely with QA team to address and troubleshoot bugs in a timely manner.
Key Achievements:
Maintained SSOT with React (front-end framework) and integrated CRUD with PostgresSQL (back-end database). Users with appropriate access rights can login to the application, view and perform domain updates.
Senior Front-End Web Designer
T2 Web Pte Ltd
Jan 2015 - Sep 2019
Key Responsibilities:
Designed wireframes consistent with the brand's mission and creative direction
Designed user-friendly electronic direct mailers, landing pages & websites
Conceptualized and developed customer facing interfaces including websites, web applications and electronic communications
Collaborated with front-end and back-end developers while consistently delivering projects on time and within budget
Key Achievements:
Managed a portfolio of various projects across multiple clients and stakeholders (eg: Borneo Motors, DirectAsia, etc)
Implemented and introduced Bootstrap framework to the team, increasing productivity and efficiency by 40%.